We at Build/Create pride ourselves in constantly looking for innovative ways to help our clients get the most out of their website. In today’s competitive online marketplace, it’s no longer enough to simply have a “build it and they will come” mentality. For the last 10 years search engine optimization (SEO) services have helped companies drive traffic to their website. While SEO is still important and we build all of our websites to be SEO optimized, it’s just not enough to bring in new leads.
So today, we are introducing marketing automation services. We’ve partnered with software company SharpSpring to bring you new insights and drive more website leads.
You may be asking, what is marketing automation?
Marketing automation, content marketing, or inbound marketing is a methodology of attracting new visitors through targeted content creation, turning those visitors into leads with calls-to-action that entice, and nurturing those leads into sales with email campaigns that educate them.
Want more information? Watch this short video from our partner SharpSpring!
Many companies have looked at inbound marketing through software providers such as Hubspot or Marketo. What sets SharpSpring apart is quite simply the value they provide. It’s 1/10th of the cost of other inbound softwares, which means you can spend more of your marketing budget on doing the things that drive sales, not pay software companies.
To ensure your satisfaction Sharpspring is also unique in that they offer month-to-month pricing instead of long-term contracts. As we said, Build/Create has always been focused on bringing innovative ways to provide value to our website design and this is no different.
If you’re a company that’s looking to grow their sales, increase their membership, or build stronger relationships with your clients, consider looking at marketing automation services. We will schedule a needs analysis meeting to determine if it’s the right fit for you.