Why Your Monthly Marketing Report Matters
We’ve updated our marketing reports again. Here’s why that’s important. A couple years ago we made some initial steps to revamp our marketing reports, and this...
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If Your Marketing Doesn’t Inspire You, It’s Bad.
If you don’t feel good about your marketing, no one else will. As a professional marketer, it always gets under my skin to hear the word...
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Is Poor UX Destroying Your Search Rankings?
Google’s new core web vitals highlight importance of user experience for SEO. As anyone who's paid attention to SEO developments over the years knows, Google is...
5 Reasons Why Working with a Marketing Agency Improves Your Bottom Line
Want to get the most bang for your marketing buck? Hire an agency. You're a growing business, and you're looking for ways to improve your marketing....
Is Downloadable Content Still Important?
Downloadable PDFs have been a staple of inbound marketing strategies for years. Are they still popular? The Download button continues to be one of the most...
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Why Your Agency Needs Both Dev AND Marketing Expertise
Working with a digital agency that can handle both marketing and development has some pretty significant perks. When we look at the landscape of digital marketing...
Key Areas to Improve Your Website and Marketing for 2021
Ready to make 2021 your year? You should start by looking at your website and marketing efforts. The past year has seen a great shift for...
SparkToro: A New Tool for Customer Research?
Want to learn more about key influencers of your target audience? SparkToro may be the tool you’ve been waiting for. We can’t tell you how often...
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What’s New with Google Analytics 4
Google Analytics has come out with a major new update. What does that mean for your marketing reports? Big changes have been happening at Google. You...