Community Foundation for Southeast Michigan | build/create : build/create

Community Foundation for Southeast Michigan

Website Design

Content Strategy

See the Results

When CFSEM asked us to bring their website up to its full potential, we were excited to dig in and rework their brand from the ground up.

Details

Community Foundation for Southeast Michigan
cfsem.org

What we did

Marketing Website
Large Content Site
Content Strategy
Copywriting

A branding overhaul to usher in three decades of industry leadership.

A branding overhaul to usher in three decades of industry leadership.

A meaningful story needs the right platform.

CFSEM works with communities to create positive change with far-reaching economic and civic impact. Their new website had to represent not just their brand, but their communities as well. That meant giving them flexible content types so they could tell their stories and put the spotlight on people.

Custom events planner.

As part of their community engagement, CFSEM wanted a calendar on their site to publicize events, gather information about attendees, and sell fundraising tickets. Our event planner included all these functions, plus extra features such as a location map and organizer contact info.

Heartfelt communication.

Effective communication with donors, sponsors, and community members was at the heart of our website mission. The tools we developed through the events planner, blog page, and resources archive gave CFSEM the ability to share their message authentically with every audience.

“build/create is an incredible team. Reliable, responsive, creative, and intuitive, they carefully assessed our organization and previous website to ensure that our new site was tailored to our immediate needs with an eye for solving future problems. The design and functionality of our new site provide a strong foundation for a more deliberate and structured approach to our external communications strategies.”

Ashley COLLINS
Digital Communications Officer, CFSEM

“build/create is an incredible team. Reliable, responsive, creative, and intuitive, they carefully assessed our organization and previous website to ensure that our new site was tailored to our immediate needs with an eye for solving future problems. The design and functionality of our new site provide a strong foundation for a more deliberate and structured approach to our external communications strategies.”

Ashley COLLINS
Digital Communications Officer, CFSEM

Let’s geek out together

Your marketing should be as enthusiastic as your company is innovative.