Key Areas to Improve Your Website and Marketing for 2021
Ready to make 2021 your year? You should start by looking at your website and marketing efforts. The past year has seen a great shift for...
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Mega Nav: The New Solution to Menu Navigation UX?
A poorly constructed navigation menu can quickly become a UX nightmare. Here’s how mega navs are the solution. Navigation menus are some of the most overlooked—and...
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SparkToro: A New Tool for Customer Research?
Want to learn more about key influencers of your target audience? SparkToro may be the tool you’ve been waiting for. We can’t tell you how often...
What’s New with Google Analytics 4
Google Analytics has come out with a major new update. What does that mean for your marketing reports? Big changes have been happening at Google. You...
How to Super Charge Your Ecommerce Search on WordPress
Want to build a more powerful, customizable search function for your ecommerce store? Welcome to Elasticsearch. Any ecommerce store owner with a large enough product catalog...
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How to Build an Inbound Marketing Strategy for Manufacturers
Manufacturers need to make a strong case for their brand by establishing a history of excellence. When most people think about marketing campaigns, the ideas that...
Core Deliverables for E-Commerce Websites
What deliverables should you expect to see in a design and development proposal for an e-commerce website? Over the years, we’ve worked with e-commerce websites large...
3 Reasons You Need Video to Tell Your Brand Story
Video is one of the best marketing tools around. Here’s why it’s time to invest. In the past few years, video has come to dominate the...
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Generate Leads with MailChimp and Google Analytics
How MailChimp and Google Analytics work together to achieve inbound marketing success. In our time as an Ann Arbor digital marketing agency, we’ve gotten to know...