How to Get Whitelisted: Email Marketing Best Practices
What does it mean to get whitelisted, and how can you get your subscribers to do it? If you’ve spent any amount of time reading about...
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Churn Prediction in Email Marketing: Keeping the Subscribers Satisfied
How do you know when subscribers are about to unsubscribe? In email marketing, nothing quite matches the satisfaction of seeing your subscriber numbers rise. However, winning...
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What Do SharpSpring Agencies Need to Know about GDPR?
How does GDPR compliance affect B2B digital advertising strategies? Data privacy has become an increasingly important topic across many industries, which means that it’s especially important...
Google RankBrain: What Your Business Needs to Know
How to use Google RankBrain to optimize your content to meet visitor need. Let’s start off by saying that Google RankBrain is not new. It’s not...
Understanding WordPress Blog Tags for SEO
The Question of the Hour: Do Blog Tags Affect SEO? Lately, we here at build/createhave been experimenting with blog tags and categories. Our goal has been...
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Why You Need User Personas in Your Marketing Workflows
Without user personas, email marketing becomes impersonal and generic. Our inboxes are flooded, and more emails keep pouring in. We can hardly keep up with the...
SharpSpring vs. HubSpot: What’s Best for B2B?
How to choose the right marketing automation software for your business. Marketing automation plays an increasingly important role in the growth of many businesses—especially online. Done...
3 Reasons We Chose SharpSpring CRM
Marketing automation softwares have grown in popularity over the last 5 years or more. They can vary from complex systems that can help you in...
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Timing is Everything: How Automated Email Marketing Closes Sales
Automated email marketing is better for your sales department and your prospects. Your sales prospects receive a lot of email, and most of it goes unopened....