Marketing Specialist

CAREERS

Marketing Specialist

This is a part-to-full time Inbound Marketing Specialist position. We’re seeking a results-oriented professional with 5 years of experience and a proven knowledge of marketing account development, brand, and campaign management. You’ll work with our marketing team, including designers, copy writers, and content strategists to execute deliverables and report on those activities to clients. You’ll have a chance to work with a wide variety of clients and market their businesses using a holistic digital marketing methodology.

Requirements

5 years of experience desired.
Familiarity with marketing automation platforms (such as Hubspot, Marketo, Pardot, or SharpSpring).
Knowledge of Google Analytics, Google Adwords, SEO best practices.
Social advertising including Facebook & LinkedIn.
Familiarity with the website design and development process
Able to demonstrate solid communication skills.
Strategic and analytic thinking and the ability to communicate both strategy and analysis.

Proficiencies

Google Analytics
Google Adwords
SEO Best Practices

What’s Involved

Social media profile management with basic understanding of how platforms work along with posting schedules.
Possess knowledge of search engine optimization and basic practices of content and keyword strategy.
Solid knowledge of analytic tools; MOZ, SEMrush, and Google Analytics, etc.
Experience in setting up and managing PPC campaigns. Proficient in Google ads and certifications is a plus.
Collaborate with content specialists for strategy needs.
Basic knowledge of Adobe design products and capabilities for management of design projects.
Plans and executes campaigns utilizing landing pages and optimizes for users. Understands marketing/sales funnels.
Client communication with project check points.
Measure reports performance of all digital deliverables and KPI’s.
Manage individual client retainer budgets.
Seek opportunities for out of scope projects to increase marketing client and project needs to fulfill goals.
Understanding of vast client industries ranging from small B2B to large eCommerce.
Understanding of target audiences and sets goals for driving leads.

Submission Guidelines

Thank you for your interest in working with us! Please upload your resume and a cover letter that lets us know what attracted you to our team.

PDFs are our preferred file format.
Cover letters are not required, but we do like them.
We keep applications on file for one year.

We will review your application and contact you for an interview if we believe you may be a good fit for our position.

"*" indicates required fields