Michigan League of Conservation Voters
Custom Development
UI/UX Design
However, to succeed in their mission, they needed some custom functionality. Some of our best projects happen when a client comes to us with the sketch of an idea, and we are able to flesh it out into a masterwork of user-focused design and functionality. That’s what excited us about this project.
Many Michigan voters can find it difficult to keep track of how their representatives are voting on the environmental issues that matter to them most. MLCV wanted to make this information more accessible, and also offer visitors a way to take action. We designed tools that collated the public voting records of lawmakers and representatives and made it easier for constituents to engage with them.
One of the accountability tools we designed was an automatic score calculator that would grade a representative based on their record with environmental issues. By making that score public and sharing it on social media, MLCV could draw attention to which lawmakers were working most in favor of the Michigan environment.
For decades, Michigan was a leader in environmental conservation. MLCV wanted to make sure that legacy stayed alive. Their work on behalf of voters to provide accessible information about representatives has contributed to a more transparent, democratic process which we’re proud to have been a part of.
Hop on a call with us for a free dose of clarity.