Michigan Venture Capital Association

Branding & Identity

Website Design

Custom CRM Integration

After almost 10 years working together, it was time to rework MVCA’s logo and website to bring them in harmony with how the brand has evolved in the past decade.

Details
What We Did
  • Brand & Identity

  • Marketing Website

  • Custom CRM Integration

Updating brand and identity.

After nearly a decade, MVCA’s visual brand needed a refresh. We updated their logo and visual design as part of the website relaunch.

Marketing the updated brand.

Michigan Venture Capital Association wanted an updated marketing website to promote its annual research reports and we delivered, creating a modern look for the brand.

Integrating the CRM.

Modern websites often need CRM integrations, and MVCA was no exception. We connected the site with its data in order to display its investors for search and filtering.

Logo design.

Even logos need updating from time to time, and we delivered here as well. We refreshed both MVCA’s logo and the logo for Michigan Venture & Entrepreneurial Foundation.

“We have partnered with build/create on previous projects, and we’re pleased by how our continued investment in the relationship has paid off. They not only helped us to successfully rebrand as a part of our site overhaul, they also managed to preserve much of the functionality that they had built for us on a previous iteration. We are impressed by how consistent the build/create team has been in responding to our needs every step of the way, which has really highlighted to us the benefits of a long-term partnership.”

Ara TOPOUZIAN
Executive Director, Michigan Venture Capital Association

“We have partnered with build/create on previous projects, and we’re pleased by how our continued investment in the relationship has paid off. They not only helped us to successfully rebrand as a part of our site overhaul, they also managed to preserve much of the functionality that they had built for us on a previous iteration. We are impressed by how consistent the build/create team has been in responding to our needs every step of the way, which has really highlighted to us the benefits of a long-term partnership.”

Ara TOPOUZIAN
Executive Director, Michigan Venture Capital Association